Sparrowly Group’s, Giovanna Lever shares her views on the pitfalls of many businesses today in lazy sales and why playing the long game and care is so critical.
“You don’t build it for yourself. You know what people want, and you build it for them.” – Walt Disney
This statement seems so obvious, yet it regularly doesn’t happen. Understanding your customer and being responsive to customer needs will be the difference between a business that fails (or just gets by) or thrives.