Dark tourism is not a new trend, but it can be misunderstood. Following the release of HBO’s new show Chernobyl, dark tourism is at the forefront of everyones minds. Learn more about this tourism trend
“You don’t build it for yourself. You know what people want, and you build it for them.” – Walt Disney
This statement seems so obvious, yet it regularly doesn’t happen. Understanding your customer and being responsive to customer needs will be the difference between a business that fails (or just gets by) or thrives.